Do you need a faster and more efficient way to manage all your social media accounts? SocialPilot was designed for this purpose and includes marketing tools that will help you boost your traffic.
By creating and managing social media platforms, online businesses can keep up to date with technology and current trends. Through this, they can create eye-catching posts for everyone to see at a glance if visitors see them in their newsfeed.
There may come a point where you have to manage multiple accounts under your company. It can be difficult for companies to navigate through multiple social media accounts, as there are many more important tasks. SocialPilot makes it easy to manage all this.
Before you go on, you may want to check out this video by SocialPilot on YouTube that gives a quick review. After, you’ll want to read the rest of the article for a more comprehensive review of SocialPilot.
SocialPilot: A Social Media Management Tool Using Socialpilot
SocialPilot is a social media management tool that handles several functions such as content creation, marketing campaigns, scheduling, and posting. It is a cloud-based tool, so all devices connected to the account share the data you saved.
Not only does it do that, but SocialPilot also expands from content management to scheduling to messaging clients. This tool is most beneficial for Facebook, Twitter, LinkedIn, and other social media platforms. You can also post content to multiple social media sites.
This tool can be used by small and large teams as well as enterprise-level companies. If you’re a freelancer, this is a good option for you because they have an option that lets only one user manage the accounts.
Sign up for SocialPilot, and the first thing you’ll see when you log in is the dashboard screen. On your account, you can connect to any of the following social media platforms:
- Google My Business.
After you’re done connecting SocialPilot to your social media accounts, you can finally start planning out and posting using this platform. The interface is easy to use and intuitive for everyone to navigate through.
You can access the dashboard to view and use the social media inbox feature, which allows you to interact with clients. However, this feature is only available to Facebook accounts. It is simple and displays all messages from the past 30 days.
SocialPilot: Market Your Brand
SocialPilot allows you to schedule content and market it to your target audience by adding it to your system. You have to make your website known to everyone online, especially if your business is new.
Advertising will help you gain traction to your site, especially now that everyone is on their phones or computers now. Google and Facebook are examples of platforms you can use for advertisement under SocialPilot.
SocialPilot can promote your store in the following ads:
- Google Adwords
- Facebook Ads
- Twitter Ads
- Bing Ads.
Spending on advertising your site can boost your site’s traction and effectively raise the chances of increased sales. Your ads will be more effective if you use any of these platforms, as everyone uses them.
Multiple functions are ready at your fingertips when you start using SocialPilot. All of it will help you keep track of schedules and posting the content to their appropriate social media accounts.
Besides the main features that will be discussed below, there are also integrations to the program. This includes Zapier extensions (Chrome, Firefox, and apps for both iOS and Android.
Social Engagement and Collaborate With Clients
People often move on and off when looking for new accounts to follow on social media platforms. Visitors will quickly notice if a page or site is interesting to them. You need to make sure your posts grab their attention right away.
Attracting visitors to be regular customers to your page can be tricky, but it’s still doable. By planning out and consistently posting content, you can keep their attention and have them always looking forward to every post your brand makes.
Filter which posts you need to prioritize, or you can also arrange it in a way where you focus on one client’s requests on the calendar. There are different categories you can filter the tasks, such as social media platforms, client accounts, etc.
What’s neat about the collaboration feature is that you can connect with clients without requiring them to give too many details about themselves. There might be clients you’ll deal with who don’t wish to reveal too much information about their business’ social media accounts to new partners.
There are tons of trends that happen daily, and it’s hard to keep track of it since they can constantly change in a matter of hours or even minutes. With SocialPilot’s content curation function, you’ll be able to be updated on the new latest topics.
You can use the content curation tool for a quick search on the topic that interests you. From there, you’ll be able to see how popular it is in the past month, and it can generate content suggestions to help you think of new ideas related to the topic. You can also look at the work of other influencers and come up with innovative ideas.
Content Calendar / Scheduling
SocialPilot’s handy calendar will make it easy to post content. You’re likely to have encountered the problem of scheduling meetings, posting schedules, and any other tasks that your coworkers or employees may need.
SocialPilot simplifies the process by giving you a calendar that allows for you to filter tasks. You simply need to click on the date or time that you would like your content scheduled on which social media platform.
It’s compatible with most devices so you can sync your data and manage all tasks from the calendar from any device.
Social Media Analytics
You can create and post content to attract new customers and retain existing customers. But you need to understand how it happens. This is where Analytics comes in.
Click on the ‘Analytics’ tab in your SocialPilot app, and you’ll be able to review the report it offers you. This report includes information about the performance of each social media account as well as posts within it. It only covers a few social media platforms that you can connect with your SocialPilot account.
However, when it comes to users with a Professional account, they won’t customize the report. This can only be done with at least a Small Team or Agency plan, and in these plans, they can receive a white label report for themselves and their respective clients.
For transparency’s sake, you can export a PDF file of the whole report and send it to your teammates so you can review it together.
You can view the performance of your site in different social media accounts, as well as add-on analytics. Unfortunately, this feature can only be considered for Facebook, Twitter, Linked In, Google my Business, and Pinterest accounts.
This tool records all data that you need about the performance of your posts on each platform. The information is presented in simple-to-read charts. Here you’ll be able to see which posts have the most engagement and summarize the data so you can think of what your next steps should be. Using Socialpilot
SocialPilot was able to simplify account management so you can easily switch between social media platforms with ease, whether you’re working by yourself or with a vast team. Collaborate with your clients and teammates to create efficient and effective ways to produce quality content together.
If you’re working in a team, you can assign roles to your team and delegate their respective tasks easily with SocialPilot. You can also limit what they can see or do to focus purely on the job you assigned to them. Using Socialpilot
It can be used by freelancers and can easily help them find what they need. The calendar feature will keep everyone, including clients, updated on what’s happening regarding company projects.
SocialPilot is significantly cheaper than other social media management tools. This tool is ideal for those who need a cost-friendly option that they can use over the long term.
For every subscription plan, you can try out its 14-day free trial. There are four plans you can purchase for your company (at standard pricing):
- Professionals – $30 / month
- Small team – $50 / month
- Studio – $100 / month
- Agency – $150 / month
The most popular option for companies to get is the Studio plan. This plan includes unlimited clients and allows you to host up 50 social media accounts, each with five users. It holds the same functions as the Agency plan; the only difference is the number of accounts and users attached.
If you want to save money, you can avail of their annual plan, which gives you 15% off each subscription. The free trial starts when you apply to one of their plans.
Most Frequently Asked Questions Using Socialpilot
What is SocialPilot about?
SocialPilot can be used as a social media management and marketing tool. It can also sync to the cloud to connect to all devices and save data. This tool allows you to communicate effectively with your clients and colleagues and filter multiple accounts at once.
The overall aim of SocialPilot is to simplify the whole process of social media management for any professional or company brand. This is achieved through simple layouts of the dashboard and innovative ways to increase your performance.
What are SocialPilot’s most notable features?
It provides an array of innovative tools at your disposal. Here are the functions you have access to once you sign up for a SocialPilot account:
- Multi-account management
- Bulk scheduling and content management
- Content Curation
- Options for Messages to Customers, Clients, and Colleagues
- Advertising and Marketing
- Performance Ratings & Analytics
- Integrations with third-party applications
Where can you access SocialPilot?
Socialpilot extensions can be installed in browsers like Google Chrome, Firefox, and Safari. In terms of devices, there are apps for iOS and Android you can download from their respective stores.
What media types can you use on SocialPilot
Since social media posts use imagery to capture someone’s attention, SocialPilot supports implementing images and videos in its media. If you have a Canva integration, you can use that to create promotional images, and everyone can give their input as this is all seen through SocialPilot’s dashboard.
Can I connect SocialPilot with my WordPress account?
Yes, you can! If you have a WordPress account, you can connect it to SocialPilot to manage your scheduling and post from there.