Do you need a faster and more efficient way to manage all your social media accounts? SocialPilot was designed for this purpose and includes marketing tools that will help you boost your traffic.
Online businesses keep themselves up-to-date with the latest technology and trends by creating and managing various social media platforms. This allows them to create attractive posts that everyone can see in a glance.
You may need to manage multiple accounts for your company. Navigating through numerous social media accounts can be taxing for any company since there are more important tasks. SocialPilot makes it easy to manage all this.
Before you continue, you may want to check out this video by SocialPilot on YouTube that gives a quick review. After, you’ll want to read the rest of the article for a more comprehensive review of SocialPilot.
SocialPilot: A Social Media Management Tool Tutorial For Using Socialpilot
SocialPilot is a social media management tool that handles several functions such as content creation, marketing campaigns, scheduling, and posting. Because it is cloud-based, all devices connected to your account can access the data you have saved.
Not only does it do that, but SocialPilot also expands from content management to scheduling to messaging clients. Facebook, Twitter, and LinkedIn benefit the most when you utilize this tool, and you’ll be able to post your content across a variety of social media platforms.
This tool can be used by small and large teams as well as enterprise-level companies. This is an excellent option for freelancers, as it allows only one person to manage the accounts.
Sign up for SocialPilot, and the first thing you’ll see when you log in is the dashboard screen. On your account, you can connect to any of the following social media platforms:
- Google My Business.
After you’re done connecting SocialPilot to your social media accounts, you can finally start planning out and posting using this platform. The interface is easy to use and intuitive for everyone to navigate through.
You can access the dashboard to view and use the social media inbox feature, which allows you to interact with clients. However, this feature is only available to Facebook accounts. It is simple and displays all messages from the past 30 days.
SocialPilot as a Marketing Tool
Implementing SocialPilot to your system helps with content scheduling and marketing it to your target audience. Your website must be visible to the world online, especially if you are a new business.
Advertising can help you get more traffic to your website, especially since everyone is now on their smartphones or computers. Google and Facebook are examples of platforms you can use for advertisement under SocialPilot.
SocialPilot will promote your store through the following ads
- Google Adwords
- Facebook Ads
- Twitter Ads
- Bing Ads.
Spending on advertising your site can boost your site’s traction and effectively raise the chances of increased sales. Using any of the platforms above will help your ads be more efficient because everyone uses these social media platforms.
Multiple functions are ready at your fingertips when you start using SocialPilot. All of it will help you keep track of schedules and posting the content to their appropriate social media accounts.
Besides the main features that will be discussed below, there are also integrations to the program. This includes Zapier extensions (Chrome, Firefox, and apps for both iOS and Android.
Social Engagement and Collaborate With Clients
In this day and age, people often come and go when they’re checking out new accounts to follow on any social media platform. Visitors are quick to see if a new site or page interests them, and you need to have posts that can grab their attention from the get-go.
Although it can be difficult to attract customers to your site, it is possible. By planning out and consistently posting content, you can keep their attention and have them always looking forward to every post your brand makes.
You can filter which posts you want to prioritize or arrange it so that you only focus on one client’s request on the calendar. You can filter tasks by social media platforms, client accounts and others.
What’s neat about the collaboration feature is that you can connect with clients without requiring them to give too many details about themselves. There might be clients you’ll deal with who don’t wish to reveal too much information about their business’ social media accounts to new partners.
Trends change daily and can be hard to track. SocialPilot’s content curation feature will keep you up-to-date on the latest topics.
You can use the content curation tool for a quick search on the topic that interests you. From there, you’ll be able to see how popular it is in the past month, and it can generate content suggestions to help you think of new ideas related to the topic. You can also look at the work of other influencers and come up with innovative ideas.
Content Calendar / Scheduling
SocialPilot’s handy calendar will make it easy to post content. You’re likely to have encountered the problem of scheduling meetings, posting schedules, and any other tasks that your coworkers or employees may need.
SocialPilot makes the process so much smoother by providing you with a calendar that allows you to filter those tasks. You simply need to click on the date or time that you would like your content scheduled on which social media platform.
Since it’s available on most devices, you can sync the data and manage all tasks on the calendar on any device you’re using.
Social Media Analytics
You can create and post content to attract new customers and retain existing customers. But you need to understand how it happens. This is where Analytics comes in.
You can view the report by clicking on the “Analytics” tab in the SocialPilot app. The report covers the overall performance rating of each social media account and posts in it. Note that it only applies to a select few from the list of social media platforms you can connect to your SocialPilot account.
Users with Professional accounts can’t personalize the report. This can only be done with at least a Small Team or Agency plan, and in these plans, they can receive a white label report for themselves and their respective clients.
You can export the entire report as a PDF file and email it to your colleagues so that you can all review it together.
You can view the performance of your site in different social media accounts, as well as add-on analytics. Unfortunately, this feature can only be considered for Facebook, Twitter, Linked In, Google my Business, and Pinterest accounts.
This tool records all data that you need about the performance of your posts on each platform. All the information is displayed in easy-to-read diagrams. Here you’ll be able to see which posts have the most engagement and summarize the data so you can think of what your next steps should be. Tutorial For Using Socialpilot
SocialPilot was able to simplify account management so you can easily switch between social media platforms with ease, whether you’re working by yourself or with a vast team. Collaborate with your clients and teammates to create efficient and effective ways to produce quality content together.
SocialPilot makes it easy to assign roles and delegate tasks to members of a team if you are working in a group. You can limit their access to certain tasks and allow them to only see the job that you have assigned. Tutorial For Using Socialpilot
The system is flexible because it can also accommodate freelancers, and they can quickly check what they need to do with little to no problem. The calendar feature will keep everyone, including clients, updated on what’s happening regarding company projects.
SocialPilot is significantly cheaper than other social media management tools. It’s perfect for anyone who needs a budget-friendly means to use in the long run.
For every subscription plan, you can try out its 14-day free trial. There are four plans you can purchase for your company (at standard pricing):
- Professionals – $30 / month
- Small Team – $50 per month
- Studio – $100 / month
- Agency – $150 per month
Studio plans are the most popular choice for businesses. This plan includes unlimited clients and allows you to host up 50 social media accounts, each with five users. It holds the same functions as the Agency plan; the only difference is the number of accounts and users attached.
Their annual plan allows you to save 15% on each subscription if you’re looking for a way to save money. Apply to any of their plans and you’ll get to try out a free trial.
Frequently Asked Questions Tutorial For Using Socialpilot
What is SocialPilot about?
SocialPilot is a social media management, and marketing tool that can be synced to the cloud can connect and save your data in all devices attached to it. Use this tool to effectively communicate with clients and teammates and filter multiple accounts simultaneously.
SocialPilot’s overall goal is to make social media management easier for professionals and companies. It does this through minimalist layouts for the dashboard and novel ways to improve your performance.
What are SocialPilot’s most notable features?
You have a wide range of options. Here are the functions you have access to once you sign up for a SocialPilot account:
- Multi-account management
- Bulk scheduling and content management
- Content Curation
- Options for Messages to Customers, Clients, and Colleagues
- Advertising and Marketing
- Performance Rating & Analytics
- Third-party Integrations
Where can you access SocialPilot?
Socialpilot extensions can be installed in browsers like Google Chrome, Firefox, and Safari. You can also download apps for iOS or Android from their respective stores.
What media types can you use on SocialPilot
Since social media posts use imagery to capture someone’s attention, SocialPilot supports implementing images and videos in its media. If you have a Canva integration, you can use that to create promotional images, and everyone can give their input as this is all seen through SocialPilot’s dashboard.
Can I connect SocialPilot to my WordPress account?
Yes, you can! You can connect your WordPress account to SocialPilot so you can manage your posting and scheduling from there.