Socialpilot Pros And Cons

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Need a quicker and easier way to manage through all your social media accounts? SocialPilot was designed for this purpose and includes marketing tools that will help you boost your traffic.

Online businesses keep themselves up-to-date with the latest technology and trends by creating and managing various social media platforms. Through this, they can create eye-catching posts for everyone to see at a glance if visitors see them in their newsfeed.

You may need to manage multiple accounts for your company. Navigating through numerous social media accounts can be taxing for any company since there are more important tasks. This is going to be very difficult to control, but SocialPilot simplifies all of that.

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Before you continue, you may want to check out this video by SocialPilot on YouTube that gives a quick review. Afterward, you’ll want to read the rest of our article for a more comprehensive review.

SocialPilot: A Social Media Management Tool Socialpilot Pros And Cons

SocialPilot allows you to manage social media platforms. It handles many functions, including content creation, scheduling, posting, and marketing campaigns. It is a cloud-based tool, so all devices connected to the account share the data you saved.

Not only does it do that, but SocialPilot also expands from content management to scheduling to messaging clients. This tool is most beneficial for Facebook, Twitter, LinkedIn, and other social media platforms. You can also post content to multiple social media sites.

This tool can be used by small and large teams as well as enterprise-level companies. This is an excellent option for freelancers, as it allows only one person to manage the accounts.

SocialPilot Dashboard

SocialPilot is free to sign up. The dashboard screen will be the first thing that you see when you log into. On your account, you can connect to any of the following social media platforms:

  • Facebook
  • Twitter
  • Pinterest
  • LinkedIn
  • Instagram
  • Tumblr
  • VK
  • Xing
  • Google My Business.

After you’re done connecting SocialPilot to your social media accounts, you can finally start planning out and posting using this platform. The interface is user-friendly and straightforward for anyone to maneuver through the functions easily.

You can access the dashboard to view and use the social media inbox feature, which allows you to interact with clients. However, this feature is only available to Facebook accounts. The layout is minimalistic and displays all the messages you made for the past 30 days in the inbox.

Socialpilot Pros And Cons

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SocialPilot as a Marketing Tool

SocialPilot allows you to schedule content and market it to your target audience by adding it to your system. Your website must be visible to the world online, especially if you are a new business.

Advertising can help you get more traffic to your website, especially since everyone is now on their smartphones or computers. SocialPilot allows you to advertise on Facebook and Google.

SocialPilot will promote your store through the following ads

Spending on advertising your site can boost your site’s traction and effectively raise the chances of increased sales. Your ads will be more effective if you use any of these platforms, as everyone uses them.

Features

SocialPilot offers many functions that you can use immediately. All of it will help you keep track of schedules and posting the content to their appropriate social media accounts.

Besides the main features that will be discussed below, there are also integrations to the program. This includes Zapier, extensions (Chrome and Firefox), and apps on both iOS and Android.

Social Engagement and Collaborate With Clients

In this day and age, people often come and go when they’re checking out new accounts to follow on any social media platform. Visitors will quickly notice if a page or site is interesting to them. You need to make sure your posts grab their attention right away.

Although it can be difficult to attract customers to your site, it is possible. By planning out and consistently posting content, you can keep their attention and have them always looking forward to every post your brand makes.

You can filter which posts you want to prioritize or arrange it so that you only focus on one client’s request on the calendar. There are different categories you can filter the tasks, such as social media platforms, client accounts, etc.

The collaboration feature allows you to connect with clients without asking them for too much information about themselves. There might be clients you’ll deal with who don’t wish to reveal too much information about their business’ social media accounts to new partners.

Content Curation

There are tons of trends that happen daily, and it’s hard to keep track of it since they can constantly change in a matter of hours or even minutes. SocialPilot’s content curation feature will keep you up-to-date on the latest topics.

You can use the content curation tool for a quick search on the topic that interests you. From there, you’ll be able to see how popular it is in the past month, and it can generate content suggestions to help you think of new ideas related to the topic. You can also look at the work of other influencers and come up with innovative ideas.

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Content Calendar / Scheduling

Say goodbye to the hassle of content posting because with SocialPilot; they have a nifty calendar that’ll help you with that. As an online business, you have probably encountered the issue of organizing all your meetings with clients, schedule posting, and other tasks assigned to your employees or coworkers.

SocialPilot makes the process so much smoother by providing you with a calendar that allows you to filter those tasks. All you have to do is click on the date and time you want your content to be scheduled on which social media account.

Since it’s available on most devices, you can sync the data and manage all tasks on the calendar on any device you’re using.

Social Media Analytics

You can create and post content to attract new customers and retain existing customers. But you need to understand how it happens. This is where Analytics comes in.

You can view the report by clicking on the “Analytics” tab in the SocialPilot app. The report covers the overall performance rating of each social media account and posts in it. It only covers a few social media platforms that you can connect with your SocialPilot account.

Users with Professional accounts can’t personalize the report. This is only possible with a minimum of a Small Team plan or an Agency plan. Users can also receive a white label report to their clients and themselves.

You can export the entire report as a PDF file and email it to your colleagues so that you can all review it together.

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Performance Rating

You can view the performance of your site in different social media accounts, as well as add-on analytics. Unfortunately, this feature can only be considered for Facebook, Twitter, Linked In, Google my Business, and Pinterest accounts.

It records all the data you need to know about how your posts are doing on each platform. The information is presented in simple-to-read charts. This section will allow you to see which posts are most popular and provide a summary of the data for you to consider your next steps. Socialpilot Pros And Cons

Account Management

SocialPilot was able to simplify account management so you can easily switch between social media platforms with ease, whether you’re working by yourself or with a vast team. Collaborate with your clients and teammates to create efficient and effective ways to produce quality content together.

If you’re working in a team, you can assign roles to your team and delegate their respective tasks easily with SocialPilot. You can limit their access to certain tasks and allow them to only see the job that you have assigned. Socialpilot Pros And Cons

It can be used by freelancers and can easily help them find what they need. Clients and everyone will be kept informed about what is happening with company projects by the calendar.

SocialPilot Pricing

Compared to other social media management tools, SocialPilot offers significantly lower prices. This tool is ideal for those who need a cost-friendly option that they can use over the long term.

You can get a 14-day trial of every subscription plan. There are four plans you can purchase for your company (at standard pricing):

  • Professionals – $30 / month
  • Small team – $50 / month
  • Studio – $100 per month
  • Agency – $150 / month

The most popular option for companies to get is the Studio plan. This plan includes unlimited clients and allows you to host up 50 social media accounts, each with five users. It holds the same functions as the Agency plan; the only difference is the number of accounts and users attached.

If you want to save money, you can avail of their annual plan, which gives you 15% off each subscription. The free trial starts when you apply to one of their plans.

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Most Frequently Asked Questions Socialpilot Pros And Cons

What’s SocialPilot all about?

SocialPilot can be used as a social media management and marketing tool. It can also sync to the cloud to connect to all devices and save data. Use this tool to effectively communicate with clients and teammates and filter multiple accounts simultaneously.

The overall aim of SocialPilot is to simplify the whole process of social media management for any professional or company brand. It does this through minimalist layouts for the dashboard and novel ways to improve your performance.

What are SocialPilot’s most notable features?

You have a wide range of options. Here are the functions you have access to once you sign up for a SocialPilot account:

  • Management of multi-accounts
  • Bulk scheduling and content management
  • Content Curation
  • Message options to clients, customers, and teammates
  • Marketing & Advertising
  • Performance Rating & Analytics
  • Third-party Integrations

SocialPilot: Where can you find it?

You can install Socialpilot extensions in browsers such as Safari, Firefox, Google Chrome, and Firefox. In terms of devices, there are apps for iOS and Android you can download from their respective stores.

What kind of media can be used on SocialPilot?

SocialPilot supports the inclusion of images and videos in its media, as imagery is used to attract attention on social media. You can create promotional images using a Canva integration. Everyone can see the entire process through SocialPilot’s dashboard.

Can I connect SocialPilot with my WordPress account?

Yes, you can! If you have a WordPress account, you can connect it to SocialPilot to manage your scheduling and post from there.

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