Need a quicker and easier way to manage through all your social media accounts? SocialPilot was created for that purpose, along with marketing tools to help boost your traffic.
By creating and managing social media platforms, online businesses can keep up to date with technology and current trends. This allows them to create attractive posts that everyone can see in a glance.
There may come a point where you have to manage multiple accounts under your company. Navigating through numerous social media accounts can be taxing for any company since there are more important tasks. This is going to be very difficult to control, but SocialPilot simplifies all of that.
Before you continue, you may want to check out this video by SocialPilot on YouTube that gives a quick review. Afterward, you will want to read the rest of the article for a more comprehensive review.
SocialPilot: A Social Media Management Tool Socialpilot Features
SocialPilot is a social media management tool that handles several functions such as content creation, marketing campaigns, scheduling, and posting. It is a cloud-based tool, so all devices connected to the account share the data you saved.
It does this, but SocialPilot can also be used to manage content and schedule messages. Facebook, Twitter, and LinkedIn benefit the most when you utilize this tool, and you’ll be able to post your content across a variety of social media platforms.
This tool can be used by small and large teams as well as enterprise-level companies. If you’re a freelancer, this is a good option for you because they have an option that lets only one user manage the accounts.
SocialPilot is free to sign up. The dashboard screen will be the first thing that you see when you log into. On your account, you can connect to any of the following social media platforms:
- Google My Business.
After you’re done connecting SocialPilot to your social media accounts, you can finally start planning out and posting using this platform. The interface is user-friendly and straightforward for anyone to maneuver through the functions easily.
On the dashboard, you’ll be able to see and use the social inbox feature where you can interact with your clients. This feature, though, is only available for Facebook accounts. It is simple and displays all messages from the past 30 days.
SocialPilot as a Marketing Tool
Implementing SocialPilot to your system helps with content scheduling and marketing it to your target audience. You have to make your website known to everyone online, especially if your business is new.
Advertising will help you gain traction to your site, especially now that everyone is on their phones or computers now. SocialPilot allows you to advertise on Facebook and Google.
SocialPilot will promote your store through the following ads
- Google Adwords
- Facebook Ads
- Twitter Ads
- Bing Ads.
Advertising your site can increase traffic and sales. Your ads will be more effective if you use any of these platforms, as everyone uses them.
Multiple functions are ready at your fingertips when you start using SocialPilot. It will allow you to keep track of your schedules and post the content to the appropriate social media accounts.
Besides the main features that will be discussed below, there are also integrations to the program. This includes Zapier extensions (Chrome, Firefox, and apps for both iOS and Android.
Social Engagement & Collaboration
In this day and age, people often come and go when they’re checking out new accounts to follow on any social media platform. Visitors are quick to see if a new site or page interests them, and you need to have posts that can grab their attention from the get-go.
Although it can be difficult to attract customers to your site, it is possible. You can attract customers to your page by consistently posting content and keeping them interested.
Filter which posts you need to prioritize, or you can also arrange it in a way where you focus on one client’s requests on the calendar. There are different categories you can filter the tasks, such as social media platforms, client accounts, etc.
The collaboration feature allows you to connect with clients without asking them for too much information about themselves. You might deal with clients who aren’t willing to share too much about their social media accounts with new partners.
There are tons of trends that happen daily, and it’s hard to keep track of it since they can constantly change in a matter of hours or even minutes. SocialPilot’s content curation feature will keep you up-to-date on the latest topics.
Use the content curation tool to search up the topic you’re interested in knowing more about. You’ll see the popularity of the topic over the last month. It can also generate content suggestions that will help you come up with new topics. You can also look at the work of other influencers and come up with innovative ideas.
Content Calendar & Scheduling
Say goodbye to the hassle of content posting because with SocialPilot; they have a nifty calendar that’ll help you with that. You’re likely to have encountered the problem of scheduling meetings, posting schedules, and any other tasks that your coworkers or employees may need.
SocialPilot simplifies the process by giving you a calendar that allows for you to filter tasks. All you have to do is click on the date and time you want your content to be scheduled on which social media account.
Since it’s available on most devices, you can sync the data and manage all tasks on the calendar on any device you’re using.
Social Media Analytics
Creating and posting content is the way to get new potential customers and retain the regulars, but you’ll need to understand why that happens. That’s where the Analytics function comes in.
You can view the report by clicking on the “Analytics” tab in the SocialPilot app. The report covers the overall performance rating of each social media account and posts in it. Note that it only applies to a select few from the list of social media platforms you can connect to your SocialPilot account.
However, when it comes to users with a Professional account, they won’t customize the report. This is only possible with a minimum of a Small Team plan or an Agency plan. Users can also receive a white label report to their clients and themselves.
For transparency’s sake, you can export a PDF file of the whole report and send it to your teammates so you can review it together.
You can view the performance of your site in different social media accounts, as well as add-on analytics. Unfortunately, this feature can only be considered for Facebook, Twitter, Linked In, Google my Business, and Pinterest accounts.
This tool records all data that you need about the performance of your posts on each platform. The information is presented in simple-to-read charts. This section will allow you to see which posts are most popular and provide a summary of the data for you to consider your next steps. Socialpilot Features
Manage your Account
SocialPilot made account management simple so that you can switch between social media platforms easily, regardless of whether you are working alone or with a large team. Collaborate with your clients and teammates to create efficient and effective ways to produce quality content together.
SocialPilot makes it easy to assign roles and delegate tasks to members of a team if you are working in a group. You can limit their access to certain tasks and allow them to only see the job that you have assigned. Socialpilot Features
The system is flexible because it can also accommodate freelancers, and they can quickly check what they need to do with little to no problem. The calendar feature will keep everyone, including clients, updated on what’s happening regarding company projects.
Compared to other social media management tools, SocialPilot offers significantly lower prices. This tool is ideal for those who need a cost-friendly option that they can use over the long term.
You can get a 14-day trial of every subscription plan. There are four plans you can purchase for your company (at standard pricing):
- Professional – $30 per month
- Small Team – $50 per month
- Studio – $100 / month
- Agency – $150 per month
Studio plans are the most popular choice for businesses. Unlimited clients are included in this plan, and you can host up to 50 social media accounts with five users. This plan has the same functions and features as the Agency plan, with the exception of the number of users and accounts that can be attached.
Their annual plan allows you to save 15% on each subscription if you’re looking for a way to save money. The free trial starts when you apply to one of their plans.
Frequently Asked Questions Socialpilot Features
What is SocialPilot about?
SocialPilot can be used as a social media management and marketing tool. It can also sync to the cloud to connect to all devices and save data. Use this tool to effectively communicate with clients and teammates and filter multiple accounts simultaneously.
SocialPilot’s overall goal is to make social media management easier for professionals and companies. It does this through minimalist layouts for the dashboard and novel ways to improve your performance.
What are SocialPilot’s most notable features?
You have a wide range of options. Here are the functions you have access to once you sign up for a SocialPilot account:
- Multi-account management
- Bulk scheduling and content management
- Content Curation
- Options for Messages to Customers, Clients, and Colleagues
- Marketing & Advertising
- Performance Ratings & Analytics
- Third-party Integrations
Where can you access SocialPilot?
Socialpilot extensions can be installed in browsers like Google Chrome, Firefox, and Safari. You can also download apps for iOS or Android from their respective stores.
What kind of media can be used on SocialPilot?
SocialPilot supports the inclusion of images and videos in its media, as imagery is used to attract attention on social media. You can create promotional images using a Canva integration. Everyone can see the entire process through SocialPilot’s dashboard.
Can I connect SocialPilot to my WordPress account?
Yes, you can! If you have a WordPress account, you can connect it to SocialPilot to manage your scheduling and post from there.