Need a quicker and easier way to manage through all your social media accounts? SocialPilot was designed for this purpose and includes marketing tools that will help you boost your traffic.
By creating and managing social media platforms, online businesses can keep up to date with technology and current trends. Through this, they can create eye-catching posts for everyone to see at a glance if visitors see them in their newsfeed.
There may come a point where you have to manage multiple accounts under your company. Navigating through numerous social media accounts can be taxing for any company since there are more important tasks. This is going to be very difficult to control, but SocialPilot simplifies all of that.
Before you continue, you may want to check out this video by SocialPilot on YouTube that gives a quick overview. After, you will want to read the rest of our article for a more comprehensive review of SocialPilot.
SocialPilot: A Social Media Management Tool Socialpilot Capterra
SocialPilot is a social media management tool that handles several functions such as content creation, marketing campaigns, scheduling, and posting. Because it is cloud-based, all devices connected to your account can access the data you have saved.
It does this, but SocialPilot can also be used to manage content and schedule messages. This tool is most beneficial for Facebook, Twitter, LinkedIn, and other social media platforms. You can also post content to multiple social media sites.
It is a tool that can cover from small teams to enterprise-level businesses. This is an excellent option for freelancers, as it allows only one person to manage the accounts.
Sign up for SocialPilot, and the first thing you’ll see when you log in is the dashboard screen. You can connect to any one of these social media platforms from your account:
- Google My Business.
Once you have connected SocialPilot with your social media accounts, it is now possible to start planning and posting on this platform. The interface is user-friendly and straightforward for anyone to maneuver through the functions easily.
On the dashboard, you’ll be able to see and use the social inbox feature where you can interact with your clients. This feature, though, is only available for Facebook accounts. It is simple and displays all messages from the past 30 days.
SocialPilot as a Marketing Tool
Implementing SocialPilot to your system helps with content scheduling and marketing it to your target audience. You have to make your website known to everyone online, especially if your business is new.
Advertising can help you get more traffic to your website, especially since everyone is now on their smartphones or computers. Google and Facebook are examples of platforms you can use for advertisement under SocialPilot.
SocialPilot can promote your store in the following ads:
- Google Adwords
- Facebook Ads
- Twitter Ads
- Bing Ads.
Advertising your site can increase traffic and sales. Your ads will be more effective if you use any of these platforms, as everyone uses them.
Multiple functions are ready at your fingertips when you start using SocialPilot. It will allow you to keep track of your schedules and post the content to the appropriate social media accounts.
Besides the main features that will be discussed below, there are also integrations to the program. This includes Zapier extensions (Chrome, Firefox, and apps for both iOS and Android.
Social Engagement and Collaborate With Clients
In this day and age, people often come and go when they’re checking out new accounts to follow on any social media platform. Visitors will quickly notice if a page or site is interesting to them. You need to make sure your posts grab their attention right away.
Attracting visitors to be regular customers to your page can be tricky, but it’s still doable. You can attract customers to your page by consistently posting content and keeping them interested.
You can filter which posts you want to prioritize or arrange it so that you only focus on one client’s request on the calendar. You can filter tasks by social media platforms, client accounts and others.
The collaboration feature allows you to connect with clients without asking them for too much information about themselves. You might deal with clients who aren’t willing to share too much about their social media accounts with new partners.
Trends change daily and can be hard to track. SocialPilot’s content curation feature will keep you up-to-date on the latest topics.
Use the content curation tool to search up the topic you’re interested in knowing more about. You’ll see the popularity of the topic over the last month. It can also generate content suggestions that will help you come up with new topics. This includes checking out other influencer’s works and brainstorming new concepts to add.
Content Calendar / Scheduling
Say goodbye to the hassle of content posting because with SocialPilot; they have a nifty calendar that’ll help you with that. You’re likely to have encountered the problem of scheduling meetings, posting schedules, and any other tasks that your coworkers or employees may need.
SocialPilot makes the process so much smoother by providing you with a calendar that allows you to filter those tasks. All you have to do is click on the date and time you want your content to be scheduled on which social media account.
Since it’s available on most devices, you can sync the data and manage all tasks on the calendar on any device you’re using.
Social Media Analytics
You can create and post content to attract new customers and retain existing customers. But you need to understand how it happens. That’s where the Analytics function comes in.
Click on the ‘Analytics’ tab in your SocialPilot app, and you’ll be able to review the report it offers you. The report covers the overall performance rating of each social media account and posts in it. It only covers a few social media platforms that you can connect with your SocialPilot account.
However, when it comes to users with a Professional account, they won’t customize the report. This is only possible with a minimum of a Small Team plan or an Agency plan. Users can also receive a white label report to their clients and themselves.
You can export the entire report as a PDF file and email it to your colleagues so that you can all review it together.
To add to the analytics section, you can also view how your site performs in various social media accounts. Unfortunately, this feature can only be considered for Facebook, Twitter, Linked In, Google my Business, and Pinterest accounts.
It records all the data you need to know about how your posts are doing on each platform. The information is presented in simple-to-read charts. This section will allow you to see which posts are most popular and provide a summary of the data for you to consider your next steps. Socialpilot Capterra
SocialPilot was able to simplify account management so you can easily switch between social media platforms with ease, whether you’re working by yourself or with a vast team. Collaborate with your clients and teammates to create efficient and effective ways to produce quality content together.
If you’re working in a team, you can assign roles to your team and delegate their respective tasks easily with SocialPilot. You can limit their access to certain tasks and allow them to only see the job that you have assigned. Socialpilot Capterra
It can be used by freelancers and can easily help them find what they need. Clients and everyone will be kept informed about what is happening with company projects by the calendar.
Compared to other social media management tools, SocialPilot offers significantly lower prices. This tool is ideal for those who need a cost-friendly option that they can use over the long term.
You can get a 14-day trial of every subscription plan. There are four plans you can purchase for your company (at standard pricing):
- Professional – $30 per month
- Small team – $50 / month
- Studio – $100 / month
- Agency – $150 per month
Studio plans are the most popular choice for businesses. Unlimited clients are included in this plan, and you can host up to 50 social media accounts with five users. This plan has the same functions and features as the Agency plan, with the exception of the number of users and accounts that can be attached.
If you want to save money, you can avail of their annual plan, which gives you 15% off each subscription. The free trial starts when you apply to one of their plans.
Most Frequently Asked Questions Socialpilot Capterra
What’s SocialPilot all about?
SocialPilot can be used as a social media management and marketing tool. It can also sync to the cloud to connect to all devices and save data. Use this tool to effectively communicate with clients and teammates and filter multiple accounts simultaneously.
The overall aim of SocialPilot is to simplify the whole process of social media management for any professional or company brand. It does this through minimalist layouts for the dashboard and novel ways to improve your performance.
What are SocialPilot’s highlighted features?
It provides an array of innovative tools at your disposal. These are the functions that you can access once you create a SocialPilot Account.
- Multi-account management
- Bulk scheduling and content administration
- Content Curation
- Message options to clients, customers, and teammates
- Advertising and Marketing
- Performance Rating & Analytics
- Integrations with third-party applications
SocialPilot: Where can you find it?
You can install Socialpilot extensions in browsers such as Safari, Firefox, Google Chrome, and Firefox. In terms of devices, there are apps for iOS and Android you can download from their respective stores.
What kind of media can be used on SocialPilot?
SocialPilot supports the inclusion of images and videos in its media, as imagery is used to attract attention on social media. You can create promotional images using a Canva integration. Everyone can see the entire process through SocialPilot’s dashboard.
Can I connect SocialPilot to my WordPress account?
Yes, you can! If you have a WordPress account, you can connect it to SocialPilot to manage your scheduling and post from there.